Argan Next Generation by ar457 - Argan Oil Cosmetics

[ ARGAN NEXT GENERATION ]


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THE MYSTERIES OF AR457, CODE & COSMETICS

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From the very beginning, ar457 has been the expression of a single idea and desire: the fusion of age-old oil and cutting-edge cosmetics, using the latest discoveries to enhance and refine a natural miracle.

Argan oil is the natural focus of our cosmetics, as well as the key to the ar457 code. ar is for Argan, containing 4 tocopherols, natural antioxidants that prevent wrinkle formation, with active anti-free radical effects to combat lipid peroxidation, 5 phystosterols, active ingredients that revitalize the skin and revive cell activity, 7 biomolecules with healing (Tirucallol), protective (B-Amyrine), filtering (Butyrospermol), disinfectant, and revitalizing (stimulates keratinocyte production) properties.

However, in the end, Argan's 7 saponins retain their essential mystery. This active emollient at the heart of Argan, with its high linoleic acid content, is a powerful corrector of fatty acid deficiencies. It promotes membrane exchanges, protecting the skin from ageing thanks to tocopherol content three times higher than that of any other oil. This makes it a formidable adversary of free radicals (mainly responsible for wrinkle formation / membrane deterioration, and cell death). It stimulates intracellular mediation, a key factor in restoring the hydrolipid layer, and also enhances the nutrient balance of skin cells.

Argan oil effects magnified by high quality active ingredients

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The difficulty consisted of stiring and amplifying the inherent properties of this unique oil by combining it with other exceptional active ingredients. Some are technologically avant-garde, others are timeless beauty secrets like aloe vera, and they all blend in a new harmony to give ar457 its exclusive powers.

Padina pavonica, a brown algae from temperate waters used, in particular, in our metaserum [lyf], has a remarkable capacity to intensify the synthesis of glycosaminoglycanes, responsible for the skin's firmness and suppleness. It even enhances the skin's adaptability.

Chondroitine sulfate is another particularly noteworthy active ingredient of marine origin. This stimulating, rejuvenating substance acts in the heart of the extracellular matrix to prevent sagging tissue by regenerating and strengthening its supporting structure. By intervening directly in the skin's biodynamic processes, it contributes to rebuilding structure from within for long-lasting revitalization. [nyt], with its high argan oil content, develops a wide range of integrated anti-ageing capacities that satisfy not only the skin's immediate needs, but also restore its natural balance. This vision and policy of developing ''intelligent'' beauty products has led to inventive, subtle formulations, all focused on making the most of natural diversity. [dwlb] is a striking example of this cross-fertilization, containing a high proportion of argan oil, complemented with aloe vera, a red algae.